Article in Propublica about PR and Journalism ethics

Posted on June 10, 2011. Filed under: Ethics, Public Relations | Tags: , , |

The article below reprises familiar discussions about shrinking newsrooms and expanding PR operations, as the comments point out this can cast journalists as unfailing seekers after truth thwarted by the evil empires of PR. But it does seem that the necessary balance has gone so that the challenge to the corporate ‘line’ is no longer mounted, as it takes resources of time and effort that the 24/7 news cycle rarely allows. In this debate, as always, economics trumps ethics.

pr-industry-fills-vacuum-left-by-shrinking-newsrooms

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